Content Planner - Female Product

Yêu cầu công việc

- Minimum 2 years of experience in content planning, content strategy, or social media marketing. - Experience in FMCG, beauty, skincare, or D2C eCommerce is preferred. - Hands-on experience with at least 2 of the following channels: TikTok, Facebook, YouTube, or creator content. - Experience in writing briefs for video content or creative production is a strong advantage. - Candidates who have created content that directly contributed to revenue, such as livestreams, videos, creator content, or ads, are preferred. - Strong understanding of the content funnel and how content influences each stage, from awareness to conversion. - Data-driven mindset, with the ability to read content performance metrics and translate insights into actions. - Ability to write clear, structured briefs that provide creative direction while remaining aligned with KPI objectives. - Quickly captures content trends across platforms, especially TikTok and short-form video. - Proficient in Google Sheets / Excel or content calendar management tools. - Proficiency in AI tools such as Chat GPT, Claude, and Copilot to support scriptwriting and ideation is an advantage. - Able to read and understand specialized English materials and communicate in a corporate environment.