Digital Marketing Specialist

MUST-HAVE REQUIREMENTS

Experience

• 2–3 years of hands-on experience running Google Ads and Meta Ads with real budgets (SaaS, tech, or app marketing preferred)

• Proven ability to manage campaigns end-to-end: strategy, setup, creative, tracking, optimization, reporting

• Results you can actually show: CPA, ROAS, sign-ups, or revenue you have driven

Analytics & Tracking

• Working proficiency with GA4 and Google Tag Manager; able to set up and troubleshoot conversion tracking

• Solid understanding of funnel metrics and attribution; comfortable with spreadsheets and data analysis

AI & Self-Learning (Critical)

• Daily, hands-on user of AI tools for ad copy, creative, analysis, and workflow automation

• Fast learner: ad platforms change constantly, and you pick up new features and campaign types on your own

• Strong judgment over AI output — you know when it's wrong, off-tone, or off-brand, and you fix it

Language

• English required (fluency) — able to write and edit ad copy and landing page content for global English-speaking audiences

• Japanese or Chinese proficiency is an advantage

• Self-disciplined with a strong sense of ownership and responsibility

• Data-driven: decisions backed by numbers, results explained clearly

Mindset

• Fast iteration: hypothesize, ship, measure, learn

• Pioneer mindset: thrive in early-stage environments where you co-build the playbook with the team

NICE TO HAVE

Bonus Qualifications

• Experience marketing SaaS, dev tools, or AI products

• Experience with LinkedIn, TikTok, Reddit, or YouTube ads

• Email marketing and automation experience (e.g., HubSpot or similar)

• Basic video or image editing skills for ad creatives

• Familiarity with vibe coding / no-code platforms (VibeX, v0, Lovable, Bolt, etc.)

• Basic SEO knowledge; experience with Looker Studio or SQL

• Google Ads and Meta Blueprint certifications (not required)

COMPENSATION & BENEFITS

Annual Leave

• Annual leave per Vietnamese Labor Law

• 2 additional company holidays (Mid-Autumn Festival, Christmas)

• 90-minute monthly menstrual leave for female employees

Bonuses

• 13th-month salary

• Performance bonus

• Holiday bonus

• Birthday bonus

Insurance & Health

• Full Social, Health, and Unemployment Insurance (SHUI) per Vietnamese Law

• Premium annual health check-up

Allowances

• Lunch allowance

• Monthly team activity allowance

• Sports and bonding activity sponsorship budget

Team & Culture

• Premium retreats at 5-star destinations (company trip, outings)

• Regular happy hour events

• Monthly employee birthday celebrations

AI Stack

• Claude Max and Gemini provided via company account

• Real, daily experience working with agentic AI — career capital you cannot get elsewhere

• Early access to TalkX (our AI assistant messenger launching soon)

• Global exposure: collaborate with teams in Korea, USA, and Vietnam

HIRING PROCESS

• Step 1 - Application Review: We review your application and get back to you promptly. Please submit your CV and all materials in English.

Step 2 — Pre-Interview Assignment: Upon shortlisting, you complete one assignment and submit it before the interview: a one-page paid media plan for a SaaS or app product of your choice (VibeX or any other). Include target audience, budget split between Google Ads and Meta Ads, sample ad copy or creative concepts for each, KPIs, and how you would track and optimize. The assignment must be completed in English.

• Step 3 - Interview: The interview will be conducted in English. We will discuss your assignment, campaigns you have run with real numbers, and how you approach learning new things.

• Step 4 - Decision: We will communicate the outcome after the interview.

HOW TO APPLY:

What to Submit:

1. Your résumé in English (PDF preferred)

2. Any campaign results you are proud of — anonymized screenshots, a case study, or a side project (optional but encouraged)

Important Note:

Real campaign results and self-driven learning are what we value most. What you have actually run and improved matters more than your résumé. Show us the work — that's what counts.