Media Performance Specialist

13 - 20 triệu VNĐ

Quận 11, Hồ Chí Minh (On-site)

Có làm T7

Hạn chót 20/11/2026

Đăng 1 ngày trước

Ít hơn 20 ứng viên

Yêu cầu công việc

• 2+ years managing multi-channel paid media (Meta, TikTok, Google) within an agency or brand environment.​

• E-commerce performance experience (Shopee, TikTok Shop) strongly preferred.​

• Advanced tracking skills, tracker management, and proficiency in translating performance data into clear commercial strategy.​

• Proven track record of brief management, budget holding, and performance auditing for external execution partners.​

• Strong understanding of ad platforms, pixel tracking, attribution models, and third-party ad networks/solution providers.​

• Demonstrated capability in structuring full-funnel ad campaigns (Awareness, Consideration, Conversion, Retention) and executing dynamic retargeting strategies. ​

• Advanced proficiency in Excel/Google Sheets (Pivot Tables, Complex Formulas) and business intelligence tools (Looker Studio, Tableau, or PowerBI) for performance modeling.​


What we offer

• Salary range: Negotiable + Performance-based Bonuses (15-20 salary months annually)

• Social insurance and healthcare coverage upon successful completion of the 2-month probationary period. Private health insurance (after 6 months of employment) and employee assistance programs (birthdays, sick leave, hospitalization, and other personal needs).

• Regular team-building activities, year-end parties, and other social events to foster a positive and engaging work environment.


Working hours:

• Monday - Friday: 8:00 AM - 17:00 PM (1.5-hour lunch break: 12:00 PM - 1:30 PM).

• Saturday: 8:00 AM - 11:30 AM (or work from home as per manager's discretion).

Yêu cầu nên có

E-commerce performance experience with Shopee or TikTok Shop

Công việc cụ thể là gì?

About the role

As the Media Performance Specialist, you will drive media efficiency, campaign optimization, and data-backed ad strategies across multi-brand and multi-category portfolios. You will manage overall ads planning, direct external execution agencies, and track cross-channel performance to scale performance on Meta, TikTok, Google, and e-commerce platforms.​


Responsibilities​

1. Media Ads Planning & Budget Management​

• Oversee media advertising strategy, including daily, weekly, monthly, quarterly,... and campaign-level budget allocation, phasing, and execution plans for individual products, categories, sub-brands, and overall group brands.​

• Align media expenditure with strategic commercial priorities, ensuring optimal ROI and target reach across all funnel stages.​


2. Agency Directing & Cross-Channel Ads Execution​

• Partner with external execution agencies to monitor, optimize, and evaluate paid campaigns across Meta, TikTok, and Google.​

• Support performance ads execution for e-commerce platforms (TikTok Shop, Shopee) and Brandcom initiatives.​

• Audit daily/weekly campaign setups, targeting setups, bidding strategies, and creative testing frameworks managed by agencies.​


3. Data Tracking, Reporting & Strategy​

• Maintain and enhance internal data trackers to monitor campaign metrics, attribution, and overall advertising expenditure.​

• Deliver regular performance reports, synthesizing raw data into actionable strategic insights for cross-functional teams.​

• Monitor performance against core metrics (ROAS, CIR, CAC, CPM, CPA) to identify drop-offs and optimization opportunities.​


4. Research, Innovation & Efficiency Support​

• Conduct market research on emerging paid media trends, platform updates, and novel ad tech solutions (e.g. retail media networks).​

• Evaluate and benchmark ad agencies, tools, and platforms to continuously expand execution capabilities.​

• Collaborate closely with Content Marketing and E-commerce teams to apply findings and elevate overall advertising efficiency.​

• Ngày làm việc: T2 - T7 • Giờ làm việc: 08:00 - 17:00 • Cấp bậc: Nhân viên (associate) • Loại công việc: Toàn thời gian

Quyền lợi có gì?

Lương thưởng

Salary range: Negotiable + Performance-based Bonuses (15-20 salary months annually)

Bảo hiểm & sức khoẻ

Social insurance and healthcare coverage upon successful completion of the 2-month
probationary period. Private health insurance (after 6 months of employment) and employee
assistance programs (birthdays, sick leave, hospitalization, and other pe

Văn hoá công ty

Regular team-building activities, year-end parties, and other social events to foster a positive
and engaging work environment.

Khác

Friendly and dynamic working environment