Quản Lý Dự Án Truyền Thông IMC (Senior Account Executive Tại Meida Agency)

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1. JOB PURPOSE At TAJ, a Senior Account Executive (IMC) is not an administrator—you are a campaign orchestrator, a trusted client partner, and the catalyst for internal synergy. You will command the end-to-end lifecycle of large-scale Integrated Marketing Communications (IMC) campaigns. By blending sharp strategic thinking with operational excellence, you ensure flawless execution, optimize budgets, and deliver breakthrough solutions that elevate brand equity for top-tier clients across diverse sectors (FMCG, Tech, Finance, Automotive, and NGOs). 2. KEY RESPONSIBILITIES Client Partnership & Project Orchestration • Trusted Liaison: Act as the direct partner to clients, lead contract negotiations, and consult on high-level communication strategies. • IMC Integration: Drive seamless synergy across internal teams (Planning, Creative, Media, Social, Production) to transform bold ideas into reality. • Financial Stewardship: Own project scopes, execution timelines, and project P&L to guarantee on-time, high-quality deliverables. Strategic Insight & Campaign Optimization • Strategy Co-creation: Partner with Planning to dissect consumer insights and competitor landscapes, shaping the overarching campaign strategy. • Proposal & Pitching: Engineer sharp proposals and confidently present/defend game-changing ideas before C-level clients. • Real-Time ROI: Monitor live campaign performance, analyze KPIs, and proactively execute optimization strategies. Operations & Team Leadership • Vendor Ecosystem: Manage premium alliances with external suppliers to ensure cost-effective, top-tier deliverables. • Closing & Retention: Deliver post-campaign reports, finalize financial liquidations, and drive client-nurturing initiatives for contract renewals. • Mentorship: Accelerate the growth of Junior AEs and Account Assistants within the unit. • Ngày làm việc: T2 - T6 • Giờ làm việc: • Cấp bậc: • Loại công việc: