Senior Specialist, Marketing Planning

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About Phu My Hung Phu My Hung Development Corporation is a leading urban developer in Vietnam and the pioneer behind Phu My Hung Urban Area – one of the first international-standard model urban developments in Ho Chi Minh City. With more than 30 years of development, the company has played a key role in shaping modern, fully integrated urban areas that combine financial, commercial, educational, cultural, and service functions. Our working environment is built on international standards, professionalism, sustainability, and a commitment to creating long-term value for the community. Short-term Challenges • Develop an understanding of Phu My Hung’s marketing strategies and the strategies of other companies in the real estate sector in the Northern market. • Develop digital marketing activities for brand-building purposes rather than direct sales, which may affect employee bonuses or income. • Continuously adapt marketing plans to meet changing business plans. Long-term Challenges • Be willing to travel to projects in Northern Vietnam. • Explore and develop markets, customers, and partners in the Northern market. Main Responsibilities 1. Communication & Marketing Planning • Advise and take responsibility for developing communication plans in line with the Company’s direction, including: o General market information o Digital marketing o OOH o Co-branding o Development of Phu My Hung’s social media channels o Communication materials 2. Marketing Campaign Execution • Implement detailed activities under the overall Marketing Plan, including: o Digital advertising campaigns o Working with partners to deploy LED screen advertising and OOH campaigns o Producing communication props, content, visuals, and corporate introduction films o Carrying out communication activities at events 3. Performance Monitoring & Reporting • Monitor the performance of assigned activities. • Prepare reports on the assigned marketing activities. • Propose solutions and adjustment plans where necessary. 4. Sales Training & Project Communication • Organize internal training sessions for the Sales team on project sales plans, key project information, and relevant updates. • Ensure Sales Consultants have a comprehensive understanding of project information and are well-prepared to effectively implement the sales plan. • Ngày làm việc: • Giờ làm việc: • Cấp bậc: • Loại công việc: