Hà Nội (On-site)
Nghỉ trọn T7, CN
Hạn chót 07/11/2026
Đăng 1 giờ trước
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Success Profile - Qualification and Experiences
Domain Expertise
- More than 3 years of experience working in a professional Digital Marketing position or similar function.
Agile/Digital Experience OR experience working on Adobe Martech Stack
- In-depth understanding of marketing departments (including marketing communications and digital marketing such as SEO and social media) and market research methods.
- Experience in data analysis and use of marketing tools.
- Proficient in MS Office software, marketing software (such as Adobe Creative Suite and CRM) and SEO tools (Website Analytics, Google Adwords...).
- Knowledge of HTML, CSS and web development tools.
- SQL syntax, Logical/Conditional Operation
- Good communication and writing skills. See more ways to improve communication skills.
Qualification
- Bachelor’s degree in Finance, Marketing, Data Analytics for Business or related field.
Job Purpose
- The job holder is responsible for utilizing the Bank’s digital solutions to orchestrate campaign journey and personalize customer’s digital experiences.
- The job holder is responsible for developing analytics dashboards to monitor performance, success and test opportunities of campaigns.
- The job holder strengthens audience engagement, digital platform traffic and revenue by exploiting various digital channels and analytics.
Key Accountabilities (1)
Campaign journey orchestration and personalize customer’s digital experiences.
- Refine, configure, schedule, and launch owned multi-channel campaigns based on requester’s requirements.
- Create, configure, and launch A/B tests, multivariate tests, and personalized experiences
- Monitor campaign performance metrics such as deliverability, open rates, click-through rates, and conversions to provide insights and recommendations to optimize campaign effectiveness.
- Maintain detailed documentation for test setups, methodologies, and outcomes to deliver comprehensive reports highlighting key metrics, insights, and recommendations.
Key Accountabilities (2)
Performance Analytics
- Track website & mobile app traffic flow, consumer patterns and response rates, campaign performance, conversion rates and provide regular performance reports for business decision making.
- Measure the effectiveness of digital marketing efforts using digital analytics tools and suggest solutions to boost online presence.
- Establish measurable goals, measure conversion rates, cause experiments and improve Conversion Rate.
- Identify new opportunities for testing and personalization to enhance user engagement.
Key Accountabilities (3)
Audience Management
- Develop and maintain detailed audience profiles by analyzing demographic, behavioral, and transactional data.
- Design and implement audience-specific campaigns to achieve marketing and business objectives.
- Track the performance of audience-based initiatives, develop visual and written reports to communicate key metrics, trends and provide actionable insights.
- Recommend new approaches to enhance audience engagement and data utilization.
• Giờ làm việc: 09:00 - 18:00 • Cấp bậc: Nhân viên (executive)Nếu bạn đang tìm kiếm vị trí Officer, Digital Marketing Technology Stack tại Hà Nội, đây là cơ hội làm việc tại Techcombank với mức lương cạnh tranh và môi trường làm việc chuyên nghiệp. Ngoài tin tuyển dụng này, Upzi còn cập nhật nhiều việc làm cùng lĩnh vực và địa điểm mỗi ngày.
Company's Policy
Lương không công khai
Hà Nội (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hà Nội (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hà Nội (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hà Nội (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hà Nội (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hà Nội (On-site)
Nghỉ trọn T7, CN
