Hồ Chí Minh (On-site)
Nghỉ trọn T7, CN
Hạn chót 24/10/2026
Đăng 13 ngày trước
QUALIFICATIONS
• Bachelor's degree in Marketing, Communications, Public Relations, Business, Product Marketing or a related field.
• Over 5 years of relevant experience in Product Marketing, Content Marketing, Digital Marketing, B2B Marketing, or a related role.
• Professional working proficiency in both Vietnamese and English.
• Core Competencies
o Logical thinking: Able to reason from problem definition to solution — not tactics-first — and to explain and align with stakeholders inside and outside the company.
o Problem discovery: Able to go directly to customers to confirm their needs and insights, and to identify the essential problem.
o Data analysis: A solid foundation in data analysis, centered on funnel and LTV analysis, and comfortable using data systems such as CRM.
o Content marketing: Able to plan content and creative that clearly communicate value to users.
• Preferred Experience & Skills
o Marketing experience in web products, B2B/SaaS, or marketplace domains
o Experience producing content such as webinars and web articles
o Experience managing advertising budgets and measuring performance
o Experience collaborating with product development teams
o Hands-on experience operating MA/CRM tools
KEY RESPONSIBILITIES
1. Lead Generation
• Drive inquiries and online purchases of our services, primarily through online advertising, webinars, and content
• Own funnel and conversion (CV) design aligned to the customer's buying journey — from content planning through data analysis
• Partner with the Product team to build and operate CRM integration, lead cleansing, and nurturing.
2. Product Marketing
• Communicate product features and updates Count of qualified leads generated in the
to customers — primarily via email, webinars, and content adoption and usage.
• Ensure customers correctly understand the value of new features and updates.
• Deliver ongoing updates to both new and existing customers, contributing to retention
3. Budget Management & Performance Measurement
• Design the marketing budget and targets (KGI/KPI) by working back from LTV.
• Analyze conversion rates at each funnel stage and decide the right actions and budget allocation to resolve bottlenecks.
4. Stakeholder Management
• Work with the Sales team to understand customer needs and insights, and reflect them in marketing initiatives.
• Work with the Product team to understand product capabilities, and reflect them in marketing initiatives.
• Manage one team member (primarily responsible for hands-on work such as content production and ad operations).
• Giờ làm việc: 9:00 - 18:00 • Cấp bậc: Quản lýNếu bạn đang tìm kiếm vị trí B2B Marketing Manager tại Hồ Chí Minh, đây là cơ hội làm việc tại CÔNG TY CỔ PHẦN NAVIGOS GROUP VIỆT NAM với mức lương cạnh tranh và môi trường làm việc chuyên nghiệp. Ngoài tin tuyển dụng này, Upzi còn cập nhật nhiều việc làm cùng lĩnh vực và địa điểm mỗi ngày.
Tham gia đầy đủ các loại BHXH, BHYT, BHTN. Gói BH chăm sóc sức khỏe 24/7
Được tham gia các chương trình đào tạo giúp bạn phát triển kỹ năng thiết yếu như: Quy trình bán hàng chuyên nghiệp T.R.U.S.T; Master Your Mind; Master Your Time; Master Your Communication, Creative Problem Solving; Power Negotiation và nhiều khóa học
50 - 70 triệu VNĐ
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Hồ Chí Minh (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hồ Chí Minh (On-site)
Nghỉ trọn T7, CN
Lương không công khai
Hồ Chí Minh (On-site)
Nghỉ trọn T7, CN
