Senior Marketing Executive (Salary Range: Usd800-1.200)

Key Responsibilities and Accountabilities

Overall branding

• Group branding: Support to Marketing team to localize group brand values to both internal and external community. Liaise/follow up with the HQ Marketing team on overall branding implementation.

• Liaise with other MKT teams (School, Township, Mall, Clubhouse) to support activities relate to township activities.

Sales & Marketing strategies and implementation

• Assist in developing new project concepts (market research, customer insights…)

• ⁠Assist in the planning and execution of marketing campaigns for property projects.

• Coordinate with other departments and suppliers/ partners, and agencies to deliver marketing collaterals, marketing activities on time and in line with approved marketing strategies.

• Work with suppliers on developing marketing collaterals for launching projects: Floor plans, Scale model, Sales kits, 3D images/ videos, brochure, project key visual and identity.

• Support marketing events such as project launches, media briefing, sales events, promotion events, and any other ad hoc and related events/ activities.

• Monitor and report on campaign performance and customer engagement metrics.

• Manage marketing assets and ensure brand consistency across all channels.

Administration

• Follow all quotations/proposals for implementation of marketing activities

• Follow all contracts/liquidations while implementation

• Inventory management on marketing assets/marketing collaterals

Principal Challenges:

• Ability to communicate positively and effective manner with various stakeholders and understand the organisation’s marketing objectives.

• Potential to work long hours, weekends and public holidays or if there is a late meeting to ensure that the events rum smoothly.

• Ability to analyse competitor's strength, weakness, opportunities and treats towards competitors in the changing market environment.

Academic/Professional Qualifications:

• Possess bachelor’s in marketing, Mass Communication, Business Administration or equivalent.

• Ngày làm việc: T2 - T6 • Giờ làm việc: 08:30 - 18:00 • Cấp bậc: Có kinh nghiệm • Loại công việc: Toàn thời gian